MediaMint Labs

MediaMint Labs - Redefining Managed Services with AI Solutions

Solve challenges, streamline operations, and accelerate growth with cutting-edge AI and machine learning solutions.

The Power of AI in Action

Revolutionizing Media Planning with AI

Discover how AI-powered media planning helps publishers cut response times by 60-70%, streamline workflows, and boost ROAS.

AI-Driven Transformation in Quality Assurance

See how a global Connected TV leader used AI to empower delivery teams to create and run business rule validations —no coding required.

Publishers are leveraging AI for revenue optimization. But, is it working?

Get an industry perspective on how publishers are driving revenue optimisation techniques using AI.

Read more

What will Meta's Gen AI tools mean for the ad platform industry?

Learn how Gen AI tools can help publishers/advertisers/agencies turnaround the creative production process.

Read more
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AI Innovations Driving Business Dynamics

At MediaMint Labs, we utilize artificial intelligence (AI) and machine learning (ML) to reshape managed services. Our innovation labs integrate advanced AI technologies into your operations, driving scalability, efficiency, and long-term sustainability. We are committed to addressing unique business challenges with strategic insights and cutting-edge solutions, streamlining processes to deliver smarter, data-driven outcomes. As a result, your organization will excel in a competitive landscape and achieve accelerated growth.

AI-Powered Business Solutions

Driving excellence through advanced technology

Strategic-AI-Consulting

Strategic AI Consulting

Gain a competitive edge with our strategic advisory services. We identify AI opportunities tailored to your specific business needs and create actionable implementation roadmaps. From initial assessment to strategy formulation, our AI consulting services pave the way for your future success.

labs-custom-AI-development

Custom AI Development

Whether you need to solve a unique problem or want a comprehensive AI strategy, our custom AI development services have you covered. We manage the entire process, from data collection and analysis to the deployment of sophisticated AI models. Even if you require fragmented solutions, we ensure that every piece fits perfectly.

Seamless-AI-Integration

Seamless AI Integration

Integrating AI into your existing systems can transform your operations. Our AI integration services ensure a smooth transition, enabling different platforms to communicate effectively and resulting in enhanced operational efficiency. We understand your existing processes and optimize them with AI-driven improvements.

Ready to Accelerate Your Revenue Operations with AI?

Our AI and ML solutions can drive efficiency and innovation in your organization.

Start Your AI Journey Today

Key AI & ML Capabilities

Our tailored solutions incorporate a variety of advanced AI and ML components to meet your specific needs:

Robust Technological Infrastructure

A tech stack designed to support AI and ML solutions.

AI/ML
Mistral AI
Meta Llama
BERT
scikit-learn
OpenAI GPT
OpenCV
RPA
Playwright
Selenium
Infra
Python
Redis
Streamlit
Celery
Docker
Node
APISIX

Our Approach to Innovation: Tailored Process, Technology, and AI Integration

We work in three tailored phases to streamline workflows, embed automation, and introduce AI when complexity requires it—all under human supervision to ensure quality and flexibility.

1 Phase 1: Process Innovation
Process Innovation Creating a Solid Foundation through Process Design

Our first step is to eliminate redundancies and optimize processes. We review workflows to uncover inefficiencies and embed best practices, ensuring a clean foundation before technology is introduced. This phase includes identifying workflow improvements, streamlining approvals, and integrating systems to support consistent, scalable efficiencies.

2 Phase 2: Process & Technology
Process + Technology Automation for Enhanced Efficiency and Reliability

Once an efficient process foundation is in place, we bring in deterministic technologies to automate routine tasks. This includes the use of macros, VBA, Python scripting, Robotic Process Automation (RPA), and API integrations. By automating key steps, we reduce manual work, improve Average Handle Times (AHTs), and enhance accuracy, all while allowing teams to focus on higher-value activities.

3 Phase 3: Process, Technology & AI
Process + Technology + AI Advanced AI Integration with Human-Centric Oversight

In workflows with higher complexity, we introduce AI accelerators to boost productivity further. Our AI team, in collaboration with delivery teams, customizes AI models such as Generative AI (GenAI) and machine learning, tailored to your unique requirements. This human-in-the-loop approach ensures that while AI manages complex, non-deterministic tasks, our human supervisors maintain oversight to ensure adaptability and accuracy in ever-evolving workflows.

Why MediaMint Labs Stands Out

We combine deep ad operations expertise with AI and ML technologies, delivering efficient, automated solutions with quality ensured by human oversight.

Extensive Experience

With deep expertise across the ad operations value chain, from campaign management to data analysis, we identify the most impactful AI opportunities within your operations.

AI-Driven Enhancements

Rooted in years of industry experience, we identify where AI can be most effectively applied to maximize efficiency, streamline workflows, and elevate performance.

Hybrid Human-Centric Approach

By combining advanced AI/ML models with human expertise, we deliver high-quality outcomes that are both efficient and reliable.